Success Stories
Zelia’s Mediterranean Y Más
What happens when a dream simmers for a decade? You get Zelia’s Mediterranean Food Y Más — a homegrown business bringing fresh, international flavors right to the doorsteps of Hollister, CA.
Kristina Rodriguez and her husband spent ten years saving, planning, and imagining how they could share their love of Mediterranean cuisine with their community. When it came time to turn that dream into reality, they came to the Central Coast SBDC for help navigating health permits, kitchen constraints, and the nuts and bolts of running a business the right way.
Through free one-on-one business advising, they built a solid business plan, mapped out their marketing, and launched a delivery service that’s already building a loyal following — and setting the stage for their ultimate goal: a vibrant local food truck serving up bold flavors across San Benito County.
We’re honored to support Kristina and her husband as they bring new culinary experiences to San Benito County and inspire other aspiring entrepreneurs to take that crucial first step.
Learn more about their journey and what’s cooking next: https://benitolink.com/eat-drink-savor-zelias-mediterranean-y-mas-delivers-international-cuisine/
Follow Zelia’s Mediterranean Y Más on:
Website: https://zeliasmediterraneanymas.com/
Photo Credit: BenitoLink photographer Robert Eliason

After dreaming and saving for ten years, Kristina Rodriguez and her husband launched Zelia’s Mediterranean Food Y Más to bring fresh Mediterranean flavors to Hollister, CA. With one-on-one guidance from the Central Coast SBDC, they navigated health permits, developed a solid business plan, and took their first steps from a MEHKO home delivery service toward their vision of a full-fledged food truck.